Swiss Bren Carrier Contract:
- Year: 1976-1979
- Client:
- Selling Client: The Swiss Army
- Buying Client: U.S. State Law Enforcement Agencies
- Duration: 3 Years
- Description: Model T16 (APC) Universal Bren Carrier
- Marketed/Sold: 250 marketed/110 Sold
- Sales Volume: $2.36 Million
- Success: Filled niche for state law enforcement.
- Narrative: In 1976, THE GROUP acquired 250 Bren Universal Carriers, Model T16 from the Swiss Army for an acquisition cost of $760K. The Bren carriers were shipped to the Group’s Augusta facility in the U.S. THE GROUP transformed and remanufactured these units, then marketed the rugged APCs-tracked personnel carrier as urban police vehicles which were sold to U.S. State Government law enforcement. The Bren Carriers sales totaled $1.5 million. In addition to the vehicle sales, the salvaged parts from the poorest machines were offered for sale as spare parts for the purchased vehicles, thus generating an additional $860K in sales. Total deal sales were $2.36 million.
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